IMMORTAL was tasked to provide a wayfinding strategy for this reputable financial solutions company, in tandem with a complete redesign of their workplace interiors
The goal was to create signage for both the interior and exterior of the Manulife building, clearly indicating the entrances and all the amenities within.
A modern and clean-cut design language was utilised in the Manulife office while the colour gradients, colour coding and fonts were derived alongside the decisions made for workplace interiors.
The wayfinding signage system addresses the exterior of the Manulife building, and continues through the entrance, followed by the main lobbies and also the numerous reception areas on multiple floors.
Manulife
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Owner

Manulife

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Creative Fields